Don’t wait. The time will never be just right.

Napoleon Hill


Jennifer Bruce

Job summary/responsibilities

Jen is currently the Director for the Business Unit UK/Ireland and interim Director for the EMEA Business Unit at Studyportals. She joined Studyportals in May 2013  and has over 14 years of experience in the Higher Education sector specialising in the full international student recruitment cycle. She and her Business Unit’s focus on providing data-driven strategies and sustainable international enrolment products to universities and course providers. Jen is a frequent attendee at international conferences and events, joining panels to contribute research and opinions and also delivers key research and data findings at higher education workshops.

Educational background

Jen studied and received her BA Tourism and Recreation Management at Sheffield Hallam University and as part of this 4 year degree spent a year completing her SWE in the USA split between New Paltz, NY and San Antonio, TX. Prior to joining the Higher Education Sector, she worked for British Airways and Thomas Cook, where her love of education and travel has taken her all over the world with her favourite places being Cape Town, Melbourne, Hong Kong and Eindhoven (Of Course).

Key motivation

When founded as a student project subsidised by the European Commission and supported by many international student associations, Studyportals only grew stronger and more determined throughout the years. Jen’s motivation is driven by the company mission, which is to make the world understand the power of learning, and they do this by making education choices transparent and accessible to students worldwide. With the Studyportals vast network of platforms, they enable students to search for programmes and connect with the right universities.

Favourite listed programme

‘Too many to choose from, each search I do has me reaching for the apply now button… but I would choose’:

M.Sc. Tourism Marketing Management at the University of Strathclyde, this course ticks my interest boxes following on from my degree and would open a variety of opportunities for students wanting to progress in the ever changing tourism industry. Plus the city of Glasgow is a great place to study, rich with culture and a fantastic international vibe.