Understanding your Student Persona
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In order to devise effective online student recruitment initiatives, your strategy needs to reach every segment of your prospective student body and reflect a deep understanding of who they are.
In an age that dictates a personalised approach to everything, it’s becoming harder to maintain large-scale international marketing operations that cater to each of your prospective student’s needs and questions.
A great starting point for your personalised communication efforts is to revisit your student persona. This exercise will test how well you understand your foreign audience and their motives to choose your university.
Download our "Guide to international student personas"!
Subject areas to watch in 2023
Growing subject areas where the demand for Bachelor's and Master's programmes outstrips supply .
How the University of Bristol used data to stay future-proof and innovate their programme offering
Be responsive to what students are asking for. Read more about how Studyportals helped the University of Bristol use real-time data insights for new programme development.
About Studyportals
Studyportals is your partner for truly global, fully digital and direct-to-student recruitment.
We work closely with universities and other HEd institutions around the world to guarantee their ROI based on result-based services focused on growing and optimising student recruitment efforts.
50 + million
203,000+
3,610+
Educational institutes across 110 countries
Degrees to be explored on our portal by students worldwide
Yearly student visitors on our education choice platform
In order to devise effective online student recruitment initiatives, your strategy needs to reach every segment of your prospective student body and reflect a deep understanding of who they are.
In an age that dictates a personalised approach to everything, it’s becoming harder to maintain large-scale international marketing operations that cater to each of your prospective student’s needs and questions.
A great starting point for your personalised communication efforts is to revisit your student persona. This exercise will test how well you understand your foreign audience and their motives to choose your university.
Download our "Guide to international student personas"!
Guide to leveraging student reviews
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Interested in using Studyportals' insights to improve your student recruitment strategy?
Interested in learning how Studyportals can assist with international student recruitment?
