Eliya Yusri
Campaigns and Partnership Success Manager
Eliya is responsible for optimizing university profiles and program listings on the organization’s portals to accurately reflect each institution’s brand, while implementing and monitoring marketing strategies to ensure they deliver the expected results.
Eliya is a Campaigns and Partnership Success Manager based in Kuala Lumpur, Malaysia, working closely with institutions across the Asia-Pacific region.
With both her mother and grandmother being educators, Eliya grew up watching them do what they love and gradually discovered her own passion for education. Having been in the industry for nearly seven years and having held multiple roles, she continues to be energized by the new things she learns every day about the different facets of the education sector.
As a former international student at both high school and university levels, she is a strong advocate for the belief that everyone deserves the opportunity to access quality education.
One key challenge Eliya often encounters is recognizing that every institution has its own unique needs and vision for its brand. This pushes her to stay agile and continuously develop innovative, tailored strategies for each client.
Eliya loves needlecrafting, playing board games, and reading.
A personal goal of Eliya’s is to one day be in a position where she can fully dedicate herself to the underprivileged communities in Malaysia and assist them in receiving quality education.