Cara Skikne
4 years ago

Marketing Data Analysis and Interpretation: The Beauty & The Beast – Coronavirus edition –

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[WEBINAR] Marketing Data Analysis and Interpretation: The Beauty & The Beast – Coronavirus edition –

The evolving breadth and quantity of data at our disposal can be overwhelming, stressful, and confusing rather than inform decision making. Ensure your recruitment decisions are robust, by learning how to avoid common pitfalls in misinterpreting critical business and market data.

This session will explore how data is analysed and visualized, ensuring international student recruitment decision-making is accurately informed within your university.

The topics are split into two parts:

  • The Beauty: Power and Importance of Data in Higher Education
  • The Beast: Danger of Data Visualisation That Can Mislead

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